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Konno San Revives Spiewak with FW24 Collection at Paris Fashion Week

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The historical New York-based brand Spiewak, founded in 1984 and outfitting military personnel during World War I and II, makes a comeback to the fashion world after several years on hiatus under the direction of Konno San. The brand unveiled its dynamic collaboration with sacai during Paris Fashion Week.

sacai’s Chitose Abe organized a spectacular showcase on the last day of PFW, presenting 65 looks characterized by deconstructed and avant-garde utility silhouettes. The Spiewak partnership was revealed in the front row, where professional skater Mark Gonzales sported the iconic G8 jacket.

This collaboration marks a new milestone for Konno San, who has gained directorial expertise through collaborations with Levi’s and Stüssy throughout his career. “In 1992, I bought my first Spiewak garment, the ‘N-2B TITAN CLOTH’ jacket in black. I was very impressed by the features of the Titan Cloth fabric and its high technical performance, such as resistance to a cigarette burn for a few seconds without forming a hole. I was drawn to the idea of participating in the rebranding of Spiewak—an authentic and established military brand—because I had used the fabric in the past for my brand ‘NEXUSVII’,” says Konno San.

The G8 jacket from Spiewak is infused with sacai’s rebellious character, featuring a leather construction with cartoon-like collaboration patches. The brand’s Fall/Winter 2024 collection also made its debut, showcasing reversible jackets crafted from durable Titan Cloth in a blend of rayon and nylon, promoting their warriors. Rounded coach jackets and workwear models in primary hues complete the collection alongside padded tote bag designs. “I personally love and own many vintage military garments. The selection was mainly focused on iconic jackets from the history of Spiewak and on items that could be reinterpreted in the new Titan Cloth. Of these, we chose the long G8 model, which Mark Gonzalez, the famous skater from the ’80s, wore in the iconic photograph taken by Ari Marcopoulos. This made the piece so memorable that it was later nicknamed ‘Gonz’s Jacket,'” he concludes.

Take a closer look at Spiewak’s FW24 collection and the sacai collaboration in the gallery below.


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Written by addstylers

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