Barbara Potts and Cathrine Saks, the dynamic duo behind Saks Potts, have built a brand synonymous with glamour and fun. That’s why, to unveil their Fall/Winter 2024 collection, the designers opted for a radical change: reducing the guest list to 150 and organizing the show without seating in their store (which once housed the royal pharmacy). And as a backdrop? None other than the iconic Danish spots you must visit if you’re in the city, such as Tivoli, the house of Arne Jacobsen, and Kongens Nytorv. A way to reclaim their origins and integrate Scandinavian culture into their storytelling.
Can the messy girl trend be the new clean girl? Well, Saks Potts confirms this theory. Although Kate Moss, in her mid-2010s boho phase, could have served as the muse for the collection, the designers revealed before the runway that they hadn’t been inspired by a specific theme. Instead, the collection appears as the culmination of a decade, presenting itself as a glamorous compilation of greatest hits. The famous fox fur coat strolled the runway once again, along with the return of the lace-up leather pants from the fall of 2020, showcasing Saks Potts’ skill for timeless style.
Model Stella Maxwell opened the show and set the stage for an exhibition that demonstrated the brand’s unparalleled ability to design outerwear garments exuding a carefree and glamorous attitude. Among the standout pieces, there were a party dress, a red fur coat, and another one with a cow print. The designers’ dedication to bringing back beloved classics like their iconic front-laced leather pants reflects confidence in their distinctive style, proving that it’s not necessary to reinvent oneself every season when designs seamlessly integrate with personal aesthetics.