Aries Unveils Spring/Summer 2024 Lookbook Showcasing Revived Motifs and Futuristic Styles

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Aries is back with the lookbook for its Spring/Summer 2024 collection, captured by London-based photographer Adrian Samson.

The campaign showcases a variety of standout pieces through the lens of satirical contemporary paparazzi images, featuring models moving in and out of focus. Simultaneously, the lookbook highlights key elements, including the comeback of the J’adoro Aries slogan on cropped tees and crewnecks, accompanied by laser-destroyed denim, overdyed Oxford shirts, and premium accessories crafted from pony skin and leather.

In the collection, Aries directly pays homage to the popular TV show The Sopranos with classic Hawaiian shirts and board shorts adorned in original Aries heavy metal all-over print graphics. The new collection also delves into soft-grunge romanticism, incorporating fluffy knitwear, shirts, and lace-trimmed vests. Additionally, color-blocked denim, jersey, and mesh styles give a nod to the spirit of Americana, U.S. hardcore, and nu-metal influences.

Completing the release is a fusion of hippy-tech-wear and space-dyed nylon color-fade on oversized windcheater sets, seamlessly blending with Y2K techno silhouettes.

You can acquire the Aries Spring/Summer 2024 collection now from the Aries webstore and at the Aries flagship store, located at 31 Great Pulteney Street, London, W1F 9NN.

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